Menu Engineering, Tasting & Development
Your menu is one of the most powerful marketing tools in your restaurant, reflecting both your business and your brand. At Consultancy Xpert, we help you refine and enhance your menu to ensure it aligns with your vision and maximizes its impact.
Restaurant Menu Design & Development
Your menu is the most powerful sales tool your restaurant has. It plays a vital role in shaping your guests’ experience and serves as one of the key marketing assets for your business. At Consultancy Xpert, we take a deep dive into your brand to fully understand your restaurant’s unique DNA, ensuring that the menu aligns with your vision. We focus on all the essential elements of menu development to create a memorable experience for your customers.
What We Consider:
- Your restaurant’s identity
- Customer demographics and competitive landscape
- Price points & profit margins
- Service style, operations, and skill sets
- Purchasing and procurement processes
- Does it taste great?
Our Process
We begin by immersing ourselves in your brand and concept to understand your business and what you want to achieve with the menu. Whether you’re running a QSR (Quick Service Restaurant) or a fine dining hotel, we apply the same core principles. After our menu development workshop, we present a draft menu that is thoughtfully curated, balanced, seasonal, and tailored to your specific needs.
Once the menu is tested and refined, we create all necessary collateral, including menu cards, training packs, recipe cards (with detailed weights and allergen information). We also initiate a comprehensive training program to support your staff in successfully implementing the new menu. Our pre- and post-launch support ensures a seamless transition and maximized success.
To learn more about our menu development services, get in touch with us!
Menu Design – Restaurant Strategy
At Consultancy Xpert, we continue to develop valuable content focused on restaurant strategy and insights. This content is designed to provide you with practical, actionable information on topics that we are frequently asked about. We go deeper into subjects like opening a restaurant, training restaurant staff, and menu costing.
What Is A Restaurant Consultant?
Consultancy Xpert is a professional consultancy specializing in the restaurant industry, providing top-notch food and chef consulting services. With over 25 years of experience in hospitality, our founder, Ben, now primarily works out of London. Our expertise spans the full spectrum of hospitality consulting, from concept development and property search to project management, menu design, operational strategies, and staff training.
On our website, you’ll find valuable insights in our Restaurant Strategy Projects, along with detailed information on all the services we offer within Restaurant Consultancy. We provide end-to-end solutions for all your hospitality needs.